PZ Cussons Carex brand, working in partnership with the Ghana Medical Association and TV3’s Ghana’s Most Beautiful, held a public health outreach to educate drivers and commuters at the 37 Lorry Station station in Accra on the importance of proper handwashing as part of good personal hygiene and as part of measures to o fight the COVID-19 disease. The initiative gave out free Carex hand sanitizers and other branded products of PZ Cussons to commuters.The outreach was part of the Global Handwashing Day celebrations held every year by PZ Cussons Ghana.

Marketing Manager at PZ Cussons Mrs. Mary-Ann Boaten observed an uptick in the practice of hand hygiene in the wake of the pandemic, particularly with increased use of hand washing and increased frequency in application of sanitizers. However, given the recent decline in COVID-19 cases and the introduction of vaccines, handwashing appeared to be becoming less of a personal priority than other COVID-19 prevention, Mrs. Boaten noted. There was therefore the need to constantly remind and educate more people about the importance of practicing handwashing in their daily routines, she added.

“PZ Cussons Carex has always championed hand hygiene and believes that every person should be able to live their lives without fear of diseases. That is why we saw the need to visit and demonstrate the best way for proper handwashing techniques to the public at the 37 Lorry Station in Accra.”

Mrs. Mary-Ann Boaten | Marketing Manager, PZ Cussons

As part of the awareness outreach, Dr. Martina Abakah Turkson, a doctor and member of the Ghana Medical Association demonstrated to the public the most effective way of handwashing with soap and explained the benefits of handwashing with soap under running water. Dr. Turkson was joined by drivers and commuters to practice the seven steps of proper handwashing, which included rubbing soap in the palms, washing in between the fingers from the back of the palms, rubbing in between the fingers, washing the finger nails in a circular motion in one palm, washing the thumb and washing the wrists.